About
Alexandra Scarpello
Passionate about education. Lover of cats. Roller derby player.
I design learning experiences that put the learner first while making it fun and engaging. Whether I'm breaking down a complex API, building a sales scenario, or animating a concept from scratch, my goal is always the same: make it stick.
My toolkit spans video production, custom graphics, e-learning development, and AI tools that go well beyond text generation. I bring the same curiosity I have for new technology to every project, and I think training should feel less like a checkbox and more like something worth your time.

What I Do
Video Production
Full-cycle production from scripting and storyboarding to shooting, editing, and delivery.
Technical Writing
Clear, structured documentation — API guides, user manuals, SOPs, and knowledge bases.
E-learning Development
Scenario-based courses, branching simulations, and SCORM-compliant modules in Articulate and Rise.
Content Strategy
Auditing, organizing, and structuring content to serve the right audience at the right moment.
Help Center Design
Information architecture and UX writing for self-service support portals and knowledge bases.
Educational Programs
Blended and instructor-led programs built on adult learning principles and measurable outcomes.