Alexandra Scarpello

Instructional Designer

Learning that actually lands.

From advanced tech concepts to sales scenarios, I turn complex ideas into training people actually want to engage with. Videos, graphics, e-learning, and AI-powered tools built around the learner, not just the deliverable.

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Video Production/Technical Writing/E-Learning/Articulate 360/AI Tools/Graphic Design/Instructional Design/Camtasia/Content Strategy/Scenario-Based Learning/SkillJar/Screen Capture/Video Production/Technical Writing/E-Learning/Articulate 360/AI Tools/Graphic Design/Instructional Design/Camtasia/Content Strategy/Scenario-Based Learning/SkillJar/Screen Capture/

Featured Work

Cloudflare

Cloudflare

2024

Placeholder description — educational content created for Cloudflare covering developer workflows and platform features.

Video ProductionTechnical WritingE-learning
Ship Tip Series — ShipStation University

Ship Tip Series — ShipStation University

2023

'Ship Tip' video series aims to provide users with a quick overview of a product or feature. These videos take the merchant through a primary in-app feature that can be used to expedite their warehouse shipping process. There are over 50 videos in this series.

Video ProductionScript WritingScreen Capture
ShipStation Certification Program

ShipStation Certification Program

2023

The official 3-tier certification course to learn about and prove proficiency with ShipStation software. The project was designed to incentivize users to educate themselves about the platform to ease volume for the Sales and Support departments.

E-learningInstructional DesignVideo Production
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